Drew ][ takes a brief look at UtilityLaunch 2 for the Apple IIgs on his blog. This application launcher was written by George R. Wilde in 1992. An excerpt:

UtilityLaunch is an application launcher for the GS. It can run independently or replace START as your initial program when you boot to GS/OS. It provides up to 50 seperate Menus containing 40 small buttons or 16 larger ones with custom icons. The program seems very customisable and you can configure slot changes as well as Transwarp GS and Zip GSX Speed changes for applications that you launch.